To promote sth

E.g.: Unless we promote Gaelic there won’t be a significant increase in speakers of Gaelic.

27. to raise someone's profile - increase the attention they get

E.g.: The entire marketing team is trying to raise the author's profile.

To reach a target

To recruit sb

syn.: to hire, to employ

E.g.: We won't be recruiting again until next year.

30. to refer to sth - to describe sth, or to be about sth

E.g.: Celtic usually refers to the culture and Gaelic to language

31. relevant - directly connected with and important to what is being discussed or considered

syn.: appropriate, proper, related

ant.: irrelevant, inappropriate, unrelated

E.g.: Ignore that comment. It’s not relevant.

relevant to ⇒ E.g.: How is that relevant to this discussion?

32. revival - the process of becoming active, successful, or popular again

E.g.: Since 1970s there has been a revival in the Celtic culture and Gaelic language.

33. to run - to control and organise sth such as a business, organisation, or event

To run classes

syn.: to conduct classes

Rural

ant.: urban

E.g.: People move from small rural communities to urban centres.

35. spokesperson - someone whose job is to officially represent an organisation, for example in dealing with journalists

To survive

survival ⇒ E.g.: In these jungle areas, every day is a fight for survival.