Убедитесь, что Вам понятны слова и выражения, перечисленные ниже. Если необходимо, воспользуйтесь словарем.

Ø introduction Ø equipment Ø to cover Ø objective Ø reason Ø the reader’s interest Ø background information Ø personal experience Ø referral action Ø to obligate Ø to make contact Ø appreciation Ø to differ

Ø available Ø significance Ø exception Ø primary use Ø ineligible Ø limitation Ø investigate Ø approach Ø hesitancy Ø sample Ø attached illustration Ø case study Ø assistance Ø opening sentence

Ø regards Ø joint venture Ø fabrication Ø to pursue Ø location Ø personable Ø knowledgeable Ø activity Ø to enclose Ø brochure Ø cooperation Ø sincerely Ø to grow accustomed to Ø appointment

Соедините разрозненные части выражений и составных слов.

	Referral	A	interest
	Joint	B	use
	to make	C	illustration
	Primary	D	information
	the reader’s	E	study
	Case	F	sentence
	Personal	G	experience
	Attached	H	venture
	Opening	I	action
	Background	J	contact

Заполните пробелы недостающими словами из списка (Упражнение 1).

1. “Thanks” is an acknowledgment of ____________.

2. Industrial ___________ tools are necessary to saw, shear, or chisel with manual or powered tools.

3. Adolescent education was felt to be a social issue of some ____________.

4. The system has achieved its ____________.

5. They worked in close _____________ with the British Tourist Authority.

6. Mexico initiated a strict _____________ on used cars entering the country.

7. Men and women ____________ in how they categorize the world.

8. She will be glad to give advice and _____________.

9. The medical establishment is _____________ to take action in the best interest of the public.

10. She made an ______________ with my receptionist.

 

Сократите данные предложения, заменяя словами из списка (Упражнение 1) выделенные курсивом конструкции. Если это необходимо, измените порядок слов.

1. With more than 2,400 particular places where the service is provided in North America (excluding Alaska and Hawaii), Greyhound offers a lot of choices in planning your next trip.

2. The sentence that stands at the beginning of a letter really is the hardest part.

3. A poorly designed and executed small book or magazine containing pictures and information about your product or service may reflect negatively on your business.

4. He was so pleasant in appearance and manner and well-spoken.

5. It is important to gather information about the education, experience, and social circumstances of the person and the historical or geographical/cultural uniqueness about which the interviewee will speak.

6. Airline deregulation provides a particular instance analyzed in order to illustrate the effects of the internal market.

7. Please do call or write letters to us, we would love to hear from you.

5. Дайте ответ на нижеследующий вопрос:

Do you have any idea about the structure and content of a business letter? Are there any special rules of business letter writing?

6. Затем, используя данный текст для получения дополнительной информации, расширьте свой ответ:

There are two kinds of business introduction letter, Introducing a person or company and Introducing a product, equipment or service. In this article, I will:

· Cover the two different types of introduction letter.

· Provide some good sentences to start the letter of introduction.

· Provide some examples, one I have written for this article and two more samples were written for my readers.

· Finally, I will cover how to follow up to an introduction letter.

The objective of the letter of introduction is to give the reader a reason to want to know more about the person, company, product equipment or service you are introducing.

The following explains how to write both types of letter of introduction.