Figure 1. Breakeven Analysis
E ≡ Breakeven Point; Merchandising Sales Level = £22,050,000.
Note: Actual Sales Levels1997 are those achieved by Teletubbies in the first year after their launch. According to BBC Worldwide Annual Report 1997/98, this figure was estimated at £23 million. Sources: Office for National Statistics, National Records of Scotland, Northern Ireland Statistics and Research Agency; http://www.bbcworldwide.com/annualreviews/report1998/statment/statment.htm - BBC Worldwide Annual Report 1997/98.
[1] http://www.guardian.co.uk/media/2008/jul/08/bbc.mediabusiness [2] http://www.mysalary.co.uk/average-salary/Merchandising_Manager_8355 [3] Share of loss in operating profit
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