Invitations.

 

Ex 2. In this letter Silver Office Supplies places an order with Shonan Computers. Read the letter and answer the questions that follow.

 

1. How has Mr Jackson drawn attention to the subject of the letter?

2. Why do you think have Shonan Computers offered a discount? A contact with Mr Nixon?

3. If the goods arrive in Southampton on 30 April, does Silver Office Supplies have the right to return them?

4. Why didn’t Mr Jackson just send the order form without an accompanying letter?

 

 

Write a PR letter from Shonon Computers to Silver Office Supplies preceding the one you’ve just read that would encourage Silver Office Supplies to place an order with Shonon Computers.

Ex 3. Read an invitation letter that follows

 

R.S.V.P. – (fr) respondez s’il vouz plais – please, respond

 

Write an invitation letter to someone for one of the following:

 

· Open house at a new University department

· A reception at an exhibition

· Social gathering of IBS alumni

· Opening of a new company branch

 

 

Ex 4. Read a congratulation letter below.

 

Write a congratulation letter to someone for one of the following:

 

· Being promoted

· Winning an award at school

· Completing a special course or degree

· Being elected to public office

· Joining your firm or agency

 

V. CASE STUDIES.

 

1.

Geoffrey’s, a fine men’s clothing store located at 10 Arlington street, Boston, Massachusetts 02116, is having its annual fall clearance sale. All summer and selected fall merchandise will be on sale with discounts up to 60% on some items. The sale will begin on September 10. Write a letter to be sent to all charge customers, inviting them to attend three presale days, September 7-9, during which they will find a full selection of sale merchandise before it is advertised to the public.

 

2.

Imagine that you work in the customer relations department of a large furniture store. Write a letter that could be sent to customers who have bought furniture for one room of their home, encouraging them to buy furniture for another room. Remind them of the quality and service they received when they did business with you in the past. Urge them to shop with you again.

 

3.

You have worked for the law firm of Lederer, Lederer and Hall, 407 East 23 Street, New York, New York 10013, for many years. On the occasion of your tenth anniversary with the company, an office party is held in your honor, and Mr. Gerald Hall presents you with a wristwatch as a token of the company’s appreciation. Write a letter to Mr. Hall thanking him and the entire company for the party and the gift.

 

Составители: ФИЛИППОВА Людмила Борисовна

ТИМОШЕНКО Людмила Петровна

 

 

Редактор Н.И. Золотина

Подписано в печать

Формат 60х84,1/16.бумага офсетная. Печать офсетная.

Усл. печ. л. Уч.-изд.л. 2,25. Тираж 500 экз.

Заказ. Бесплатно.

 

Издательство Российской экономической академии имени Г.В. Плеханова.

113054 Москва, Стремянный пер., 36.

Отпечатано в типографии РЭА имени Г.В.

Плеханова.

113054 Москва, ул.Зацепа, 41/4.