State influence: Metal Industry Company is a wholesaler of metal-roll. The company is privately owned[18] and there is no restriction from the export point of view from the government side (no tariffs[19]). So there I almost no state influence.
Internationalization:
| Country
| CIS
|
| Year of entry
|
|
| Industry/ business area
| Supply of metal-roll
|
| Entry mode
| Export (the business of the company is reselling of metal-roll, it doesn’t have production facilities)
|
| Motives
| As company accumulate metal roll from a lot of other producers, it is one of the biggest metal-roll suppliers in the Russian market with the extensive subsidiary network. As its volume of metal-roll exceeds the demand in the Russian market, Metal Industry Company decided to go abroad to the nearest countries. Moreover the export taxation is not so high for the CIS countries as for the other.
|
| Firm specific advantagesused on the foreign market
| The company size – it is more flexible to the customer demand due it extensive network of subsidiaries and warehouses. The order can be supplies in the less time in comparison with its competitors
|
| First mover or follower
| follower
|
| Type of state involvementin the process of internationalization
| There is no state involvement
|
| Evaluationof the success of the internationalization
| Metal Industry Company has no facilities abroad, just export; nevertheless it has created a great supply chain that is developed since then. It has extensive customer base overseas, therefore its expansion can be named as successful.
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